As with all businesses, once you’ve got it set up you need to market it and a job board is no different. Just having a website will not be enough to succeed online, it must also be marketed and that means making sure that you implement a job board SEO (search engine optimisation) campaign.
Search engine optimisation, or SEO, is simply making sure that your website can easily be read, understood and trusted by search engines like Google and Bing.
This means making sure that there is enough content on your job board that talks about the topics that are relevant to you and your business, that the coding of the website is clear and easy to read and that other good quality and relevant websites link to yours in order to gain the trust of search engines.
Job board SEO is not a dark art, it’s a process that can be followed and here at Strategies we are happy to tell you that process. We don’t have any ‘trade secrets’; after all, it’s your website and your business that we are working for. What we do have is the expertise and the time that a busy business owner doesn’t have and we can make sure that the job board SEO strategy is clearly laid out and followed.
Let's talkThis package is designed to give you access to the basic information you need to understand you performance online.
This package is designed to cover the basic technical issues of SEO, the elements that require specialist knowledge:
A truly good SEO campaign requires both the technical and content elements. This package combines the two packages above to ensure that you have both bases covered.